Our first phase, PXD opens the lines of communication with your key stakeholders to better understand your business’ challenges. The goal is to collectively define a common language about where your business needs to go and how we’ll get you there.
Research illuminates the why behind the what. Once we understand the challenges you face, PXD crafts a custom research plan that’s designed to uncover findings that result in a data-driven hypothesis for our proposed solutions.
Every PXD project and its design hypothesis is unique. Consequently, we draft a people-first, experience design phase that is custom tailored to your organization while keeping your stakeholders engaged and informed throughout each critical decision—from low-fidelity wireframes all the way through polished brand-ready pixels.
Validation removes any guessing from the design process. PXD tests our design hypotheses using a mix of qualitative and quantitative methods to obtain insights and highlight opportunities to adjust our applied solutions to the actual users’ needs.
This is where we turn validated designs into beautiful, usable realities. PXD provides turnkey development solutions or can integrate into your existing development pipeline.